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  1. Skills
  2. AI and Agentic Technology
  3. Generative AI

Learn Generative AI

Work with large language models (LLMs) and generative AI tools to produce content, code, insights, and experiences. Includes prompt engineering, RAG patterns, and fine-tuning workflows.

Why It Matters

  • Core for your role
  • Part of Agentforce Specialist
  • High demand
  • Agentforce
  • Salesforce Platform
  • Service
  • Administrator
  • Developer
  • Architect

Completed

Completed with Agent Customization with Apex · Oct 2026

Learn it

Finish one badge with a hands-on challenge, or a superbadge, to complete Generative AI.

Badges that complete it

  • Badge

    Agent Customization with Apex

    Create custom AI agents using agent actions and Apex.

    Hands-on challenge · Intermediate · 30 minsCompleted
    Review
  • Badge

    Quick Start: Build Your First Agent with Agentforce

    Create, configure, and test a service agent in a Developer Edition org.

    Hands-on challenge · Beginner · 40 mins
    Continue
  • Badge

    Agentforce Grid

    Build and link AI prompts to automate end-to-end processes in Agentforce Grid.

    Hands-on challenge · Intermediate · 55 mins
    Start

Superbadges that complete it

For when you already know it.

  • Superbadge

    Superbadge: Agentforce Service

    Customize an Agentforce Service Agent to handle customer inquiries and bookings.

    Advanced · 2 hrs
    Continue

Also teaches it

  • Badge

    Agentforce Basics

    Quiz only · doesn’t complete the skill

Trails and Trailhead Journeys that include them

  • Trail

    Get Ready for Agentforce

  • Trail

    Build an AI Agent with Agentforce

  • Trailhead Journey

    Sales

  • Trailhead Journey

    Data 360

Certifications that cover it

Related learning: a certification doesn’t complete the skill.

  • Certification

    Salesforce Certified Agentforce Specialist

    Certified Agentforce Specialists are responsible for managing and optimizing Agentforce and have a deep understanding of both Salesforce platform configuration and Agentforce capabilities.

    View Credential for Salesforce Certified Agentforce Specialist (opens in a new tab)
  • Certification

    Salesforce Certified AI Associate

    Certified AI Associates should be able to provide informed strategies and guide stakeholder decisions based on Salesforce's Trusted AI Principles.

    View Credential for Salesforce Certified AI Associate (opens in a new tab)

What you’ll be able to do

Every question and challenge for this skill checks one of these.

  • Explain grounding and why it matters.
  • Describe how the Einstein Trust Layer protects data.
  • Connect an agent to records with a topic and an action.
  • Decide when an agent action needs Apex to fetch data.
  • Describe how Agentforce understands requests in plain language.
  • Add a prompt column to a grid workbook.
  • Compare two prompt versions with evidence.

Frequently asked questions

Work with large language models (LLMs) and generative AI tools to produce content, code, insights, and experiences. Includes prompt engineering, RAG patterns, and fine-tuning workflows.

Complete a badge with a hands-on challenge that teaches it, like Agent Customization with Apex, Quick Start: Build Your First Agent with Agentforce, or Agentforce Grid. If you already know it, Superbadge: Agentforce Service completes it too.

Generative AI is core for every role.

Yes. Salesforce Certified Agentforce Specialist (opens in a new tab) and Salesforce Certified AI Associate (opens in a new tab) cover it.

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